Segment Marketing (Micro & SME) Senior Specialist – Manager / Senior Manager Level

Job Search   >   Segment Marketing (Micro & SME) Senior Specialist – Manager / Senior Manager Level

Telecommunications, Technology | Kuala Lumpur, Malaysia | Up to MYR 216,000 per annum | 11 Apr 2019

Segment Marketing (Micro & SME) Senior Specialist – Manager / Senior Manager Level

(19043_KC)

Specialisation: Telecommunications, Technology

Email Karen

Location: Kuala Lumpur, Malaysia
Salary: Up to MYR 216,000 per annum
Type: Permanent
Posted On: 11th April 2019

Client Background & Role Summary:

Our client is a reputable telecommunication provider in Malaysia, with a variety of communication products, applications and value-added services. They are looking for a Segment Marketing Senior Specialist who will drive the segment marketing strategy to support Micro & SME segments within the Enterprise business.

Key Responsibilities:

  • Ensure execution of targeted marketing programs across all functional marketing areas.
  • Accountable for segment strategy for Micro & SME.
  • Establish, identify and deliver the marketing plan for the segment which also includes product launches and communications in supporting the marketing road map.
  • Responsible for communications calendar for Micro & SME.
  • Accountable for driving category leadership.
  • Create and execute marketing programmes to drive demand, retention and development.
  • Online content management.

Requirements:

  • Bachelor’s Degree in Marketing or related discipline.
  • 9 years and above of combined experience in marketing, segment marketing, brand management, product management or within the advertising agency environment.
  • Ability to assess, implement successful, focused, integrated Marketing development plans.
  • Team leadership experience is an added advantage.
  • Excellent knowledge in the B2B environment.
  • Great interpersonal skills with strong verbal and written communication abilities.
  • Possess strong business acumen.
  • Ability to influence, lead and coach cross functional teams and champion new concepts and ideas.

If you are interested, kindly email your updated resume to Karen at karen.chan@mindmerge.com.my or click “Apply Now”. Regretfully, only shortlisted candidates will be contacted. Thank you!